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Brand kit.

Our logo, colors, and a short description of SRV LAB, ready to use.

Logo.Olive on light backgrounds, white on dark ones. Use the symbol alone where space is tight.

  • Full logoOlive, for light backgroundsSVGPNG
  • Full logoWhite, for dark backgroundsSVGPNG
  • SRV LAB symbol
    SymbolOlive, for light backgroundsSVGPNG
  • SRV LAB symbol
    SymbolWhite, for dark backgroundsSVGPNG

Use the files as they are. Please don't stretch, rotate, recolor, or redraw the logo.

Colors.The olive in our logo, and the colors we pair with it.

  • Olive

    Our logo and main color.

    HEX
    RGB
    58, 69, 52
  • Night

    Dark backgrounds.

    HEX
    RGB
    25, 30, 22
  • Sage

    Accents on dark backgrounds.

    HEX
    RGB
    185, 198, 164
  • White

    Light backgrounds, and the logo on dark ones.

    HEX
    RGB
    255, 255, 255

Name and typeface.

Name
SRV LAB, in all capitals, as two words.
Pronounced
“Serve Lab.”
Typeface
Inter, in Regular and Semibold. Free under the SIL Open Font License.

Inter

RegularSemibold

About SRV LAB.

SRV LAB plans, builds, and manages AI that helps people do their best work. The company focuses on operations where mistakes are expensive, in healthcare, financial services, engineering and manufacturing, defense and government, and home services. Its services are AI Roadmap, AI Adoption, AI Infrastructure, AI Workers, and AI Operations. SRV LAB works for no model company, and clients own the code, prompts, workflows, data, and documentation from the first day. Learn more at srvlab.ai.

Bring AI into production on your terms.